Cross-border commerce, automated

Your AI employee for the Chinese market

Nagare runs the entire China operation for Japanese brands. Listings, copywriting, customer service, marketing, compliance. No agency. No team. Just results.

$214B+ Chinese cross-border e-commerce market. Most Japanese brands can't access it.
The problem

Chinese consumers love Japanese products. Japanese brands can't reach them.

01

Language wall

Product descriptions, customer inquiries, marketing copy, all need native Chinese. Translation tools don't cut it for commerce.

02

Platform maze

Xiaohongshu, Tmall Global, JD Worldwide, Douyin. Each has different rules, algorithms, and content formats.

03

Compliance trap

Tariffs, product registration, labeling requirements, import regulations. One mistake means seized shipments.

04

Agency tax

Hiring a Chinese market agency costs $5K-50K per month. Most Japanese SMBs can't afford it. Shouldn't have to.

What Nagare does

One AI agent replaces a five-person China team

Nagare handles every step of selling in China, from product listing to post-sale support. Autonomously. Daily.

文

Chinese copywriting

Native-quality product descriptions, marketing copy, and social posts optimized for each Chinese platform's style and algorithm.

店

Platform management

Lists and optimizes your products on Xiaohongshu, Tmall Global, JD Worldwide, and WeChat. Manages inventory, pricing, and promotions.

客

Customer service

Responds to Chinese customer inquiries 24/7. Handles pre-sale questions, order tracking, returns, and reviews in natural Chinese.

策

Marketing strategy

Identifies trending products, recommends KOL partnerships, and creates content calendars aligned with Chinese shopping festivals.

法

Compliance guidance

Navigates cross-border tariffs, product registration, labeling requirements, and the China E-commerce Law so you don't have to.

報

Performance reporting

Daily reports on sales, traffic, conversion rates, and customer sentiment. Clear metrics, not vanity dashboards.

Where Nagare operates

Every major Chinese commerce platform, one agent

Xiaohongshu
Social commerce
Tmall Global
Cross-border marketplace
JD Worldwide
Premium positioning
Douyin
Live commerce
WeChat
Mini programs
Taobao Global
Broad marketplace
Why this is different

Not a platform. Not an agency. An employee.

Agency DIY Nagare
Monthly cost $5K - $50K Your time Fraction
Languages Human translators Google Translate Native-level AI
Platforms covered 1-2 usually Maybe 1 All 6 major
Response time Hours to days When you're awake Instant, 24/7
Scales with you More people, more cost You burn out Same agent, any volume

The flow between Japan and China shouldn't need an army to navigate

Nagare means "flow" in Japanese. We believe commerce between these two markets should move as naturally as water.